Posts tagged ‘multi-channel’

Modernizing the WAN is key for OmniChannel Retailing and In-store Experience

By Sreekanth Kannan
Director of Product Marketing, VeloCloud
January 13, 2016

Allowing customers to buy online, search complete list of product options, access online services including loyalty apps and couponing, all right in the store, is fast-becoming the expected shopping experience. This trend started with Apple Stores which seamlessly integrate elegant displays, virtual assistance and mobile (point-of-sale) checkout. I wrote about this in my previous blog as to why and how retailers are fast adopting “Apple-like” store experience to boost in-store engagements. Now, stores like Bed Bath & Beyond and other big retailers are also moving towards integrating their online channels with their physical store experience; in other words, creating an omnichannel (or…

Acclaim for VeloCloud

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